When the skin is "thirsty"

Oxidative stress, exposure to smog, an unhealthy lifestyle and diet are just some of the factors that can alter the skin's balance, leading to a dull and dehydrated appearance. This can accelerate the aging process and leave the skin feeling dull and "tight".

Here's what to do when your skin needs hydration:

Drink Lots of Water and Eat Healthily: Hydration starts from the inside, through adequate water intake and the consumption of fruit and vegetables. This practice should be a constant in your lifestyle, not just tied to the seasons.

The Right Day/Night Cream: Often, passive hydration is not enough, especially if the skin barrier is altered. In these cases, Hyaluronic Acid, a powerful hydrator, can be of great help. Use it in combination with other ingredients to rebalance and plump your skin.

Extra Hydrating Fluid: For additional hydration, consider using a specific fluid containing Hyaluronic Acid, which can help maintain skin balance. You can use it as an individual treatment or as a night mask in combination with the cream to get an additional dose of hydration.

Hyaluronic Acid acts on the epidermis in three key ways:

- Retains large quantities of water.

- Acts as a structural "cementing" element.

- Hydrates the skin surface.